AI visibility tracker

ChatGPT visibility tracker

ChatGPT searches the web before it recommends a product, and it names about 14 brands in a typical answer. Yozigo runs your buyer questions in ChatGPT every day and shows whether you are named, where you rank, which pages it cited and what it searched for first.

Data updated · 14-day free trial, no card

How does ChatGPT choose which brands to name?

8,746ChatGPT answers analysedYozigo tracking · 4–10 October 2026
39Median sources cited per answer96.2% of answers cite at least one
14.1Brands named per answer, on averageMedian answer length 618 words

ChatGPT reads widely before answering. In our data it cited a median of 39 sources per answer, far more than any other engine, and named 14 brands on average. It runs about two web searches per answer, and those searches often already contain vendor names, so the brands that appear on popular lists get checked first.

It also verifies vendors on their own sites. In our tracking of AI-visibility buyer questions, ChatGPT ran 1,279 site: searches against vendors’ domains in a month. A clear, factual page about what you sell, what it costs and who it is for is what those checks find.

Which sources does ChatGPT cite?

Share of ChatGPT citations by source type, 4–10 October 2026
Source typeShare of citations
Third-party company sites72.4%
Other vendors’ sites8.4%
Knowledge hubs (docs, wikis)7.4%
The asking brand’s own site2.1%

Most-cited public sites in ChatGPT answers: github.com (9.5% of answers), reuters.com (9.3% of answers), linkedin.com (7.1% of answers), g2.com (4.6% of answers). Search queries were visible for 86% of answers.

Figures cover every ChatGPT answer Yozigo recorded for 28 tracked brands from 4–10 October 2026. Customer and competitor domains are left out of the site list. How we collect and classify sources is on the methodology page.

How do you check ChatGPT visibility by hand?

01

Use a fresh session

Open ChatGPT in a temporary chat so past conversations do not shape the answer.

02

Ask with search on

Type a real buyer question, such as “best project management tool for agencies”, and make sure ChatGPT searches the web.

03

Record the answer

Note whether your brand is named, its position in the list, and every source ChatGPT links.

04

Repeat

Ask the same question on three different days. One answer is a sample, not a ranking.

How can you improve your visibility in ChatGPT?

01

Get onto the third-party lists ChatGPT cites for your category

72% of its citations point to third-party sites.

02

Publish a plain fact page about your product and prices

ChatGPT’s site: checks on vendor domains find answers there.

03

Keep key pages fresh

76.4% of top-cited pages were updated within 30 days in an Ahrefs study of about 17 million citations.

What does Yozigo track in ChatGPT?

For every tracked question, every day: whether ChatGPT names your brand, your position in its list, the sentiment, every source it cited and the competitors named beside you. Results roll up into visibility, position, sentiment, citation rate and share of voice, as defined on the AI Visibility page.

Included on every plan, from Solo ($39/month), and on the 14-day free trial. See pricing for plan details.

Frequently asked questions: ChatGPT tracking

Ask ChatGPT your buyers’ questions in a fresh session with web search on, several times over several days, and record whether you are named. A tracker like Yozigo does this daily and keeps the history.

Each answer is generated from a fresh web search and some randomness. In our data ChatGPT named 14 brands on average, and the list shifts day to day, which is why daily tracking matters more than one check.

Yes, in most cases. Yozigo records ChatGPT’s web searches (fan-out queries) for 86% of answers, so you can see which searches led to which sources.

See how ChatGPT talks about your brand.

Book a demo and we will run your buyer questions live, or start a 14-day free trial.

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